0 090519 10:02

Steal This Idea: Google Reader & Twitter Hashtags

Many conferences (think the upcoming SES Toronto, for example) and news events are Twittered live by participants and visitors alike.

To help group such tweets together, to show that a tweet is about or from this event, people use hashtags. They're written like #tag

Their value? Tweets are soundbites; only the most valuable, most important, most poignant items are tweeted…

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0 090515 06:55

Ruud Questions: Mike Grehan

To people in the search industry, Mike Grehan needs no introduction. To those outside of it: Mike Grehan consistently comes up with ideas about search which, in hindsight, often proof to be right. He's able to articulate those ideas in a simple way and either causes people to smack their forehead as they wonder why they didn't see this — or infuriate them as we love to disagree with what some perceive as linkbait…

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0 090514 09:29

Submit Your Guest Post - Guest Writers Welcome at SEP

For the last two years, the only way to become a guest poster or contributor at Search Engine People was by invitation. Knowing the secret handshake helped, owning the decoder ring essential. But in the end, you needed an invitation.

Today we're changing the game; we invite you to write a guest post or article. And everyone stands a chance to get published.

Appearing on Search Engine People gets you in front of…

  • several large in-house SEO teams
  • executive decision makers
  • folks who want to learn
  • your industry peers (be it SEO or one of the marketing branches)
  • potential clients

You're surrounded by ever improving content, written by some of the best out there…

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0 090508 10:54

Ruud Questions: Debra Mastaler

When you enter the realm of legends, Tolkien is a given. A name anyone just knows.

Likewise, when I entered the world of SEO sideways, names of legend existed. It's there that we find Debra Mastaler listed. Start talking links and two names are dropped right away; Debra Mastaler, Eric Ward.

She works hard, is often busy, but in the end was able to take out some time for us.

There was this wonderful post What's the Biggest SEO Myth…

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0 090501 07:30

Ruud Questions: Joost de Valk

As someone born and raised in the Netherlands I of course know Joost de Valk; it's a small country and we're all on a first name basis … Kidding

No, I know Joost de Valk because he's one of those rare folks that does SEO, writes about WordPress *and* adds value. It's uncommon to see those 3 rolled up into one.

Joost is a smart but busy person yet after numerous threats he willingly made time for a short interview…

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0 090424 08:30

Ruud Questions: Rae Hoffman aka Sugarrae

To those in the SEO/SEM industry, Rae Hoffman needs little or no introduction. She's an icon.

To those who've ever been even remotely serious about internet marketing or affiliate marketing, Rae's accomplishments are proof positive, her ideas and tips guidelines to live by.

Rae is to affiliate marketing what Matt Cutts is to Google. It's that simple.

You say that earning a full income from affiliate marketing is the exception…

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0 090420 08:15

Streko: "Check Usernames With Automatic Sign Up"

When we wanted to check some usernames and navigated to the excellent CheckUserNames.com we found we were redirected to KnowEm.

Michael Streko quickly put us in the know.

SimonDoggett

What is KnowEm about?

We wanted to be able to create a site that would be an all in one sitefor checking where your username was registered.

The original site was called "CheckUsernames…

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0 090403 12:39

Ruud Questions: Angie Haggstrom

Angie is one of those people I “met” on Twitter — and something just clicked. Smart and geeky, copywriter and SEO-ish; perfect for our interview series where we learn more about making money online during the recession (and after).
Angie did a guest post here, The Big SEO Copywriting Secret: Quality Content That Converts, and has recently become a contributing writer at SEO Scoop…

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0 090320 10:38

Ruud Questions: Garrett Pierson

Garrett Pierson falls, for me, in the same category as Shana Alberts or Ann Smarty: people extremely good at branding and promotion.

Like Shana and Ann, Garrett appeared out of nowhere (at least to me). One of the brands he appears under is, very smart, Your SEO Mentor.

Active on various social sites you can’t have missed Garrett and certainly shouldn’t have missed his guest post here, Optimization Checklist and Checking It Twice!

“Social media” and “marketing consultant”: can you market via social media or is social media a priori for branding?

Of course you can market via social media and it is in my mind the best way to market if you do it correctly…

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0 090313 10:08

Ruud Questions: Kim Krause Berg

The only way you haven’t heard of Kim yet is if you just started out.

Kim is the mama of search, the mommy of a whole generation of site builders, SEO experts and nowadays even usability folks.

With great care but ever greater determination she helps lead the forum she started: Cr8asite Forums. It’s one of the oldest forums and best respected site building and optimization forums out there, one with an A-Z approach rather than focusing on one aspect…

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0 090306 09:50

Ruud Questions: Marty Weintraub aka aimClear

Marty Weintraub isn’t easily placed all the time. He falls in the same class as Rae Hoffmann or Dave Harry in that regard.

One moment he’s the most well spoken gentleman you ever encountered, the next he’s rolling the verbal punches with the best of them.

Quite consistently however he puts out some seriously interesting posts, proofing he’s thinking about all this “stuff” and giving it serious consideration…

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0 090227 09:31

Ruud Questions: Brian Wallace

Brian is one of those people I know via Sphinn. With his trademark N avatar he became easily recognizable. And it wasn’t just the avatar either; he has an uncanny eye for what’s hot in the SEO industry.

Our own Tom Tsinas said:

I can’t remember reading something Brian wrote that didn’t have me changing the way I think about SEO. Here’s a guy who really gets it!

Today’s conversation is social media focused; Brian’s forte…

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3 090226 15:30

This Is The Single Best One

In the introduction to the Ruud Questions I wrote:

A bit like the value created by the single best link building post of 2008 (more on my reason to use the words “single” and “best” in one sentence in a later post).

Today Tadeusz Szewczyk aka onreact wrote in Top 10 Most Awesomely Amazing Creative & Funny Reasons Why Blogging for Social Media Sucks:

Top 10 this, Top 10 that…

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0 090220 11:00

Ruud Questions: Alexander van Elsas

When you go beyond technology and social media as marketing channels and start to look ask questions like “how does Twitter change us”, “does Twitter change us”, “how might things be different now we’re all on Facebook”, or “how does privacy work for you and me these days” it will take only a few clicks before you end up at Alexander van Elsas’s Weblog on new media & technologies and their effect on social behavior…

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0 090213 13:45

Ruud Questions: Barry Welford

Barry Welford is one of those people I had a hard time placing at first. I came across him at Cre8asite Forums where we both moderate.

His distinguished looks gave him, to me, the air of someone who just yesterday plugged in a computer, the only reason for doing so being his attachment to his grandchildren whose photos he wishes to see online.

I soon realized he was right at his place though…

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0 090206 09:58

Ruud Questions: Dave Harry aka the Gypsy

I think I know Dave via Sphinn, somewhere… start of 2008? One of those people you see often.

Amidst a sea of corporate logo’s, manga-style generated avatars and headshots, his avatar/profile pic stood out in the professional SEO community: sort of ripped-open shirt “here I’m sitting in my trailer with 12 lined up for the next hour” kind of look.

Odd.

Also noticable is that fame or no fame he was and is among a group of people who call a spade a spade…

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0 090130 14:59

Ruud Questions: Jill Whalen

After I had taken some basic SEO advice to heart and noticed an improvement in ranking and traffic (wow, actual traffic!!) to our family site, I decided to pursue this SEO “thing” further.

Jill Whalen’s High Rankings SEO forum was the first forum I joined back in 2002? 2003? to learn more.

Her basic plan, and this is just my impression of it of course, is to work through content…

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0 090116 13:12

Ruud Questions … a lot

I have a lot of ideas (or opinions, depending on how you look at it) on how search really works.

Some of those ideas are common knowledge, some plain common sense. Some are far fetched. Some are tested, some are not.

None of the ideas are secret. Not in the sense that I have some that I hold back because they’re secret — no, in the sense that SEO is a lot like DIY home repair: everybody can learn about the basic tools and how to use them and yet there’s a difference between Joe the Plumber and Bob Vila, right?

There are only so many ways we can talk about the hammer and the screwdriver but in the end it’s not about the tools; it’s about how you use them…

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0 090116 13:12

Ruud Questions: Chris Brogan

Chris Brogan appeared, like a lot of other folks did, on my radar somewhere in 2007 via Twitter. He stayed on my radar because he publishes genuine blog posts that seem to come from the heart. Much of the mid-2007 posts (I lost track later on) were thoughtful; he was asking himself, and us, a lot of good questions.

I find him one of the genuine people on Twitter.

For a while a filed him in my Thinkers folder in Google Reader; he’s still a Thinker but has made social media and social media marketing his “thing”…

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0 090114 14:59

Guest Posting : Why We Both Benefit

When early 2008 we “lost” a regular blogger I thought it would be the perfect time to grab that spot for guest posters.

It’s been such a hit that whether or not to continue with it in 2009 hasn’t even been a question. Nay, better; we took SEO Scoop over from Donna Fontenot, who coincidentally is a contributor here, with the almost exclusive intent to make it an SEO guest posting site…

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